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Branding Hurts, People - Just Ask A Cow You know, being two years out of the property industry there were a few things that I�d forgotten. 1. There are a lot of big personalities. It�s almost like there are no people that work in property that ever lived more west than Pyrmont (or at least they don�t mention it). Cause they all want some flashy BMW to drive around in. I do not understand this. Maybe it is because I have always lived further west than Pyrmont (and a considerable bit south too), but do they just buy the car because of the brand? Because there are far better looking cars on the market and far less wanky. But I suppose they are trying to create an image. *shrug* The only image I want to create is that I am a person. Not a BMW person, not a D&G person, not a Bvlgari person, not someone who would just DIE if they didn�t get the new perfume by Dior. I suppose that makes me a Westie person. *shrug* That just means that I spend my money on important things, like travel and books to broaden my mind. Cause I find knowledge a far more valuable and sexy thing than a flashy car. I wonder if they feel empty... Tyd 12 July 2005 - 1:32 pm |
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