Rational Explanation: There is an advertisement for Cadbury at the moment which is a parody on that old Beach Boys song �Wouldn�t It Be Nice�. It�s got a little dude made out of chocolate surfing and it goes a little something like this: �Wouldn�t it be nice if the world was Cadbury, you could surf inside a chocolate tube�forgot this line�get wiped out and never get a bruise. And if a shark came up and tried to eat you, you could say I�m chocolate, I invite you, wouldn�t it be nice�.

However I�m absolutely loving the resurgence in Dougie the Pizza Boy ads! I don�t know why but that one where he�s watching from the limo and handing over the reins to some other Dougie is just so cool. I have no rational explanation at all � it�s just cool. I caught the tail end of another ad last night but couldn�t make sense of it, so I eagerly anticipate seeing the whole lot of it tonight. Of course anyone who isn�t Australian will be totally left out on this. Sorry guys. So now of course I am compelled to submit you to a run down of the ad. Eye of the Tiger is playing and four people are going through the motions of being a pizza delivery person in a specialised training facility which looks like your typical street. They have to dodge sprinklers and ring bells just so and stuff like that. Then the original Dougie gets out of the limo and takes his Dougie badge out of a velvet box and sticks it on the new guy and says �Congratulations Dougie�. IT�S JUST SO IRRATIONALLY COOL!

When I was a kid I would go to the toilet during the show instead of the ad breaks, cause I just loved ads! That obviously contributed to my short attention span.

You�d be right in thinking I have nothing useful to contribute to society :o)

Tyd

8 March 2002 - 2:48 pm

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